Thursday, June 08, 2006

SEO Tools & Resources

SEO - for those of you who don't recognize it, this stands for Search Engine Optimization. For those of you who do recognize it it has meant a lot of work setting your Meta Tags, and filling your web pages with keyword rich content. But there is more to SEO than just that, a lot more.

Quality, relevant back links, links to high quality forums, and daisy chaining all your sites together so when the "google bot" finds you he finds all of you.



For those of you who have never heard of daisy chaining I will relate a childhood memory I have living on my Dad's cattle ranch in Oregon.

Daisys grew wild on my dads ranch and I spent many hours as a child picking these simple little flowers and using them in a multitude of ways in my imaginary play. One of the things I did is to make necklaces by chaining the flowers together. To do this I would use my fingernail to split the stem and I would thread the stem of another flower though it to connect the two flowers together. I would continue doing this, flower by flower until I had a "chain of flowers" long enough that when the two ends were linked together it made a fine necklace.

When I first heard the term "daisy chain" this childhood memory immediately came to mind. And essentially this is what you are doing when you daisy chain all of your websites, blogs, ads, and news releases together. Start with your main url and work your way through all your websites, blogs, ads etc linking each to the next. Then create a free web page which points to your last "daisy". Finally, write a news release which points to your free page, submit this release to Google. Google bot will then proceed to crawl through each of your links ending up at your main url. If you have done the rest of your work creating a site rich in content and quality back links you have a hit with Google.

Ultimately success on the internet is as simple as a childhood daisy chain. It takes time, perserverence and patience. But if you are faithful to provide quality information to your visitors Google will reward you, and they will come.

There is a high quality resource to help you build the backbone of your internet business. It is called SEO Elite.

Search Engine Optimization, Internet Marketing, or any sort of practical, web-related knowledge has four pillars:

  • Passive learning – through books and courses.
  • Experience – by practicing what you have learned.
  • Active Learning – interaction with other people in your field of interest, sharing knowledge and gaining from their experience.
  • Industry Support – tools that can help you do your work better.

There is a free resource you can access on my website Organic Marketing Solutions called "Search Engine Optimization Made Easy". This is an excellent ebook with top notch information from an SEO expert.

To your successful marketing strategies,

Christy,
Organic Marketing Solutions
Helping your business grow...Worldwide.